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    Identifying the Right Mix of Marketing Channels for Your Business
    Marketers today face a staggering number of options when it comes to selecting which marketing channels will comprise their marketing mix. There are an estimated 120+ content delivery and marketing channels right now. As exciting as that may be, it can also lead to marketing paralysis.
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    Defining KPIs Pivotal to Measuring Business Performance and Growth
    The wealth of data marketers have access to is rapidly increasing in today’s digital-driven marketing environment.
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